What Will It Take to Break Into China’s Sneaker Resale Market?
Sneaker-centric resale platforms have staked out China as the next frontier, banking that
now is the moment to make their entrance as consumer attitudes towards resale in the country continue to shift.
Previously, the stigma against secondhand goods made Chinese consumers more reticent to make purchases on secondary platforms, instead focusing on new luxury items
Read More at https://www.businessoffashion.com/articles/china/what-will-it-take-to-break-into-chinas-sneaker-resale-market